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Written by:

Patricia J


Date added:

August 18, 2014








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2 / 471


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Even though Sorzal has face many problems through out the years, Sorzal still have a gross sales about $25 million and have increased at a relatively constant rate of 20% per year over the last decade. Problem ? The key problem is that Sorzal should make a decision to whether or not they should sign a contract with a mass-merchandise department store chain...
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It is because the company has a unique image and reputation of offer in authentic southwestern jewelry and pottery. They have many loyal customers that many years. Even though there are 11 competitors today, but they just increase six competitors in a decade, so that is not a lot of competitors for Sorzal to worry about...
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