Essay specific features
August 9, 2013
No of pages / words:
4 / 922
Rating of current essay:
The entrepreneurial mindset of the employees of Kodak is shown through the many different areas Kodak are pursuing in the market place, and it is what gives Kodak its edge in such a competitive market place.
Entrepreneurship and Innovation within Kodak
The key to entrepreneurship within Kodak come down to two things: 1) Staff
2) R&D Department
Staff have an enormous role in the entrepreneurial side of Kodak, with staff constantly being encouraged to think out side the square...
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Evidence of this is the fact that over 100 employees have filed at least 20 patents each, with 3 of them having filed over 100, all on behalf of the company. This promotes the employees to take ownership of their ideas, which encourages motivation to follow up ideas and essentially get them up and running and successful...
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