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Written by:

Vivian H


Date added:

November 10, 2011








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10 / 2638


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Due to different levels of customer involvement service processes had categorised into four parts which are tangible action to people??s bodies (people processing), tangible actions to goods and other physical possessions (possession processing), intangible actions directed at people??s minds (mental-stimulus processing) and intangible actions directed at intangible assets (information processing)...
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It involves a high contact with the customer. Possession processing requires processing must be present, but the customer no need to be on the spot. Mental-stimulus processing need customers to be present mentally but can be at anywhere with connected by broadcast signal or telecommunication links. Information processing no need to have direct involvement with the customer once the request for the service has been start...
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