observation on consumer behaviour in Walmart

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George C


Date added:

August 13, 2011








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4 / 1024


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shopping purpose and personal interests On the first floor of Wal-Mart, food except for sock, flavoring, rice etc is the main product. This couple spent most of the hour in this area. The lady is much interested in the uncooked food, while the man likes bread, snack, and biscuits. They only spent about 10minutes on the second floor in front of a container of toothpaste...
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They only spent about 10minutes on the second floor in front of a container of toothpaste. It seems that they enjoyed the shopping experience a lot since they just went around and had a look on each product. At the shelf of semi manufactured dish, they were discussing how to cook them and made comments on the feature of every dish, which showed that they may share the housework...
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