PEST
Essay specific features


Written by:
Samuel C
Date added:
December 6, 2015
Level:
University
Grade:
A
No of pages / words:
9 / 2431
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685 times
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Essay content:
staff (or internal customers), office technology, wages and finance, etc.
2. The micro-environment e.g. our external customers, agents and distributors, suppliers, our competitors, etc.
3. The macro-environment e.g. Political (and legal) forces, Economic forces, Sociocultural forces, and Technological forces...
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These are known as PEST factors.
Political Factors.
The political arena has a huge influence upon the regulation of businesses, and the spending power of consumers and other businesses. You must consider issues such as:
1.How stable is the political environment?
2.Will government policy influence laws that regulate or tax your business?
3...
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