PR in Action

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Written by:

Rebeca D


Date added:

September 25, 2013








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1 / 255


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She landed a TV gig based on her presumed lack of acumen and her ridiculously pampered lifestyle. Staging an event, the "unwanted" release of a video of her and her then boyfriend in an intimate setting worked in her favor. Currently Paris is working on her own clothing line, modeling for Guess, and starring in movies...
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As they say in Hollywood, there is no such thing as bad publicity. Paris might not be the typical example of real world PR, but she applies to our world today. The PR people for Wal-Mart have a task ahead of them. While Americans throughout the country have loved the organization for many years, a growing number of consumers are dissatisfied with what Wal-Mart has done for jobs and businesses in their communities...
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