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Issue:

Business

 

Written by:

Brent J

 

Date added:

December 19, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1308

 

Was viewed:

8071 times

 

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Essay content:

In addition, marketing and promotion costs are also very high for information goods because there is more competition to get the consumer’s attention. On the contrary, reproducing costs do not increase, whatever the number of copies. Those particularities offer great marketing opportunities. 2. Cost and competition : The information market does not look like any other perfect competitive market with many buyers and sellers, generic products and price competition...
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Those particularities offer great marketing opportunities. 2. Cost and competition : The information market does not look like any other perfect competitive market with many buyers and sellers, generic products and price competition. Moreover commoditized information is a huge threat. It is always possible to find another information producer who can sell the same product cheaper and still make profit...
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