Real Madrid Marketing Harvard Business Case
Essay specific features
July 12, 2013
No of pages / words:
2 / 394
Rating of current essay:
Which is the talent are getting older and older.
2. Competition between professional club such as CHELSEA in buying some player, in this case Chelsea can bring a world class player with ?extraordinary' price to the club. It makes Real Madrid board worry about this condition.
3. In soccer there is an uncertainty factor, such as lose the match or get knockdown from the big competition...
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In soccer there is an uncertainty factor, such as lose the match or get knockdown from the big competition.
4. The Real Madrid managers are worried about this club source of revenue, which is 60% of club revenue are coming from selling the product
According to me, problem no.1 can be solved with the Brand Equity of Real Madrid FC...
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