SABMiller

Essay specific features

 

Issue:

Business

 

Written by:

Nita S

 

Date added:

April 22, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

35 / 9619

 

Was viewed:

4573 times

 

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Essay content:

Beer is the major profit contributor, but an important balance is provided by interests in complementary beverages, retailing, hotels, and the manufacture and supply of selected consumer goods and services, together with strategic investments in businesses which support the mainstream interests. Company History: The South African Breweries Limited (SAB) is a holding company whose principal line of business is brewing...
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The company holds an impressive 98 percent share of the beer market in its home country of South Africa, where it sells 14 brands of beer, including local lagers Castle and Lion as well as foreign brands brewed under license--Heineken, Guinness, Amstel, and Carling Black Label. Aggressive overseas expansion following the end of apartheid, however, has also given SAB ownership of, or stakes in, more than 25 breweries in the emerging markets of central Europe, China, and sub-Saharan Africa...
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