Sales Promotion

Essay specific features

 

Issue:

Business

 

Written by:

Cordelia Z

 

Date added:

March 12, 2015

 

Level:

 

Grade:

B

 

No of pages / words:

6 / 1608

 

Was viewed:

2450 times

 

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Essay content:

Pepsi Foods Pvt Ltd. 2. ICFAI Business School TABLE OF CONTENTS Particulars Page No: 1. Abstract 4 2. Introduction 5 Trade sales promotion 3. Scheme details 7 4. Costing 8 5. Roll out 9 6. PET bottle scheme 10 7. Reference 10 Abstract: In a competitive market, where the competition has a major share, it becomes important for the company to generate loyalty among the outlets for its own products and also to increase its presence among the outlets who stock solely the competitor's products...
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Reference 10 Abstract: In a competitive market, where the competition has a major share, it becomes important for the company to generate loyalty among the outlets for its own products and also to increase its presence among the outlets who stock solely the competitor's products. The main period for sales of beverages is from the beginning of March to the end of May...
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