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Essay

Subliminal Messages

Essay specific features

 

Issue:

Science

 

Written by:

Aracely P

 

Date added:

May 10, 2016

 

Level:

University

 

Grade:

B

 

No of pages / words:

9 / 2298

 

Was viewed:

9231 times

 

Rating of current essay:

 
Essay content:

Subliminal advertising can be defined as "embedding material in print, audio, or video messages so faintly that they are not consciously perceived." Rogers and Smith (1993) surveyed 400 households. When asked if they believed advertisers deliberately included subliminal messages, 61.5% responded 'yes'...
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When asked if they believed advertisers deliberately included subliminal messages, 61.5% responded 'yes'. A 72.2% 'yes' answer was obtained when asked if subliminal advertisements were effective. Based on these results, it can be concluded that consumers are aware of subliminal advertising, and believe it is effectively used by advertisers to influence their decisions...
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General issues of this essay:
Markething research of Coca Cola Subliminal Advertising Subliminal Advertising Subliminal Messages subliminal advertising Mother Goose's Subliminal Messages Subliminal Ads Subliminal perception Advertising (Subliminal) Subliminal Advertising Subliminal Advertising Subliminal Consciousness Subliminal Messages Subliminal Messaging Subliminal Messages
 

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