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Essay

Talbots Case

Essay specific features

 

Issue:

Business

 

Written by:

Nichole B

 

Date added:

May 13, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

14 / 3913

 

Was viewed:

8146 times

 

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Essay content:

During the 1970s and 1980s, General Mills aggressively pursued growth strategies for both Talbots and Eddie Bauer, driven primarily by retail store expansions. Bauer, headquartered in Seattle, Washington, had a strong catalog operation and 58 stores in 14 states by 1988. During this expansionary period, Eddie Bauer added casual clothing to its assortments in addition to its traditional strength in outdoor sporting equipment...
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During this expansionary period, Eddie Bauer added casual clothing to its assortments in addition to its traditional strength in outdoor sporting equipment. Bauer’s original assortments were replaced by faster- moving streetwear clothing. They faced new competitive environment by putting new stores into shopping malls...
displayed 300 characters

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