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Essay

Wal-mart

Essay specific features

 

Issue:

Business

 

Written by:

Gilbert M

 

Date added:

November 19, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 457

 

Was viewed:

1344 times

 

Rating of current essay:

 
Essay content:

Wal-Mart entered Canada by acquiring 122 Woolco stores and today is the dominant retailer in that country. Wal-Mart entered both Mexico and Canada prior to the NAFTA. The company has retained much of its basic business model in these countries and therefore has capitalized on NAFTA, but has also made significant adaptations to match local tastes...
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The case outlines Wal-Mart's basic business model and describes how this model was successfully adapted in both Mexico and Canada. TEACHING OBJECTIVES The case has the following teaching objectives: 1. To introduce the concepts of a business model and the value chain to explain how a firm develops and maintains a competitive advantage...
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