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Essay

Southwest Airlines

Essay specific features

 

Issue:

Biographies

 

Written by:

Jason T

 

Date added:

July 26, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 302

 

Was viewed:

5977 times

 

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Essay content:

With this came the change of focus for major airlines to non-stop, cross-country routes in densely populated cities, which, in a regulated environment, would be profitable. This resulted in the obvious outcome of increased competition, thus lowering the average industry prices for non-stop cross country routes which were profitable...
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This caused operating costs to increase, narrowing the profit margins. During the mid 80's, acquisition led to eight airlines capturing a disproportionate share of domestic traffic. Due to a recession and increasing fuel prices in the 90's, bankruptcy and collapse were common to many carriers. As a direct result, new airlines were formed, and now position themselves as low fare, no frill airlines...
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