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LEAD USER ANALYSIS FOR THE DEVELOPMENT OF NEW INDUSTRIAL PRODUCTS

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Issue:

Book Reports

 

Written by:

Amos D

 

Date added:

May 25, 2014

 

Level:

University

 

Grade:

B

 

No of pages / words:

1 / 261

 

Was viewed:

696 times

 

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Essay content:

Lead user are characterized by those who face needs that are general in the market but much before the others experience it and they also arrive at a solution which provides them wit a high level of benefit. The article uses the case study involving Computer Aided Designs (CAD) systems because it was a rapidly growing market...
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The article uses the case study involving Computer Aided Designs (CAD) systems because it was a rapidly growing market. The four steps used in conducting this research were: (1) Specifying lead user indicators by first identifying a market or technological trend and then defining the potential benefit...
displayed 300 characters

General issues of this essay:
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