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Rebranding
Essay specific features
Written by:
Scott F
Date added:
December 12, 2012
Level:
University
Grade:
A
No of pages / words:
5 / 1175
Was viewed:
9626 times
Rating of current essay:
Essay content:
The purpose of this report is to:
• Demonstrate my research in the area
• Ensure a higher success rate in the rebranding operation by conducting such research
• Highlight new opportunities
• Highlight threats
• Provide thoroughly researched information
• Establish design alternatives
and
• Narrow-down alternatives
By the end of this feasibility report, the optimal strategy will have been identified for implementation given that the recommended strategic venture is considered viable...
displayed 300 characters
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Executive Summary: 2
Table of Contents 3
2. Project Description: 4
2.1 What was the purpose of the project? 4
2.2 What were the project objectives? 4
3. Background Information: 4
3.1 What is rebranding? 4
3.2 Why should rebranding should be considered? 4
3.3 What is the rebranding history of Nintendo? 4
4...
displayed 300 characters
General issues of this essay:
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