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Essay

Selling Sickness

Essay specific features

 

Issue:

Book Reports

 

Written by:

Kenneth M

 

Date added:

January 24, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 1104

 

Was viewed:

2791 times

 

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Essay content:

Old conditions are expanded, new ones created, and markets for medication grow even larger. Mild problems are redefined as serious illness and common complaints are labeled as medical conditions requiring drug treatments. Common examples of this can be seen when runny noses are now allergic rhinitis, PMS has become a psychiatric disorder, and hyperactive children have attention deficit disorder...
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These advertisers and marketers recently are labeling people with high cholesterol or low bone density "at risk" of a disease in itself. This book, Selling Sickness: How the World's Biggest Pharmaceutical Companies Are Turning Us All into Patients, shows how the expanding boundaries of illness and lowering the threshold of treatments is creating millions of new patients...
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General issues of this essay:
Selling Sickness Inflation targeting Bad Targeting Bartleby's workplace sickness Morning Sickness racial targeting The role and responsibilities of both leaders and managers in creating and maintaining a healthy organizational culture has differences and similarities, both a leader and a manager have the same goal to have a healthy organization but the approac... 'Sleeping Sickness' Human African Trypanosomiasis Healthy Forest Initiative: Is it really healthy? Protein targeting Handguns in Households with Children inflation targeting MULTIGENERATIONAL HOUSEHOLDS The Sickness The sickness of Wal-Mart
 

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