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Essay

The Rwandan Tea Industry

Essay specific features

 

Issue:

Book Reports

 

Written by:

Tonya F

 

Date added:

September 15, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 644

 

Was viewed:

9478 times

 

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Essay content:

Furthermore, I will try to explain SWOT analysis to cover the internal and external factors of tea industry in Rwanda. SWOT Analysis Strengths • Rwanda had lush tropical lands that perfect for tea cultivation. • Labor costs in Rwanda remained low. • Rwanda was no climatic obstacles that prevented Rwanda’s growers from cultivating the highest quality types of tea, no technological gaps that prevented factories from entering the higher value segments of tea industry...
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Only 3% of Rwanda’s tea was consumed locally. • Transportation costs for tea to be significantly higher than Kenya because of geographic location in Rwanda. Opportunities • Tea was the second most popular beverage in the world. • The global tea market was upscale. • CTC and orthodox teas accounted for 75% of the global tea market which Kenya, Uganda, and Rwanda were the major suppliers of CTC tea...
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General issues of this essay:
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