22 Immutable Laws of Marketing

Essay specific features

 

Issue:

Business

 

Written by:

Sarah R

 

Date added:

July 25, 2014

 

Level:

University

 

Grade:

B

 

No of pages / words:

6 / 1424

 

Was viewed:

9141 times

 

Rating of current essay:

 
Essay content:

Each chapter identifies an immutable law and provides plenty of examples of how different prominent companies' marketing strategies either succeeded or failed based on a particular law. Failures often occurred due to poor decision making by a company based on false assumptions. As you read through the book, each law seems fairly simple understand and apply...
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Failures often occurred due to poor decision making by a company based on false assumptions. As you read through the book, each law seems fairly simple understand and apply. But the key is using a combination of all 22 laws to be successful. Every year there are billions of dollars wasted by companies on marketing...
displayed 300 characters

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