3M in the New Millennium

Essay specific features

 

Issue:

Business

 

Written by:

Charlene O

 

Date added:

May 29, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

6 / 1588

 

Was viewed:

1763 times

 

Rating of current essay:

 
Essay content:

Drew, a young lab assistant, invented masking tape in 1925 - the first step toward diversification and the first of many Scotch tapes. ? In the 1950s, 3M introduced the Thermo-Fax? copying process, Scotchguard? Fabric Protector, videotape, and Scotch-Brite® Cleaning Pads (3M India). 3M has identified 21 established and new strategic brands...
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Some of its best-known brands are Scotch tapes, Scotch-Brite cleaning products, and Post-it notes. Newer brands include Thinsulate products, Filtrete air cleaning filters and Nexcare first-aid products. 3M has institutionalized a corporate culture that promotes intrapreneurship. Early in 3M's history, chair and CEO William L...
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