5 innovative product and their marketability

Essay specific features

 

Issue:

Business

 

Written by:

Marvin M

 

Date added:

March 8, 2017

 

Level:

University

 

Grade:

A

 

No of pages / words:

10 / 2691

 

Was viewed:

497 times

 

Rating of current essay:

 
Essay content:

Therefore the screening process is of utmost importance to a prospective entrepreneur. Our group generated a staggering 950 ideas in 1 hour 15 minutes. The group of 10 was divided into two sub groups of 4 people and 1 sub group of 3 people. In each group every member contributed their ideas and 1 member acted as the group data keeper...
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The 950 ideas that were generated were then put through a 5 phase screening process. The screening process was done at the presence of all the group members and everyone judged the ideas critically to narrow down to 5 business plans at the end of the screening process. Phase 1: Rule of Thumb I In the first phase all the 950 ideas were judged on a single criterion to terminate all the outlandish or crazy ideas...
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