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A more customer oriented business
Essay specific features
Written by:
Joseph C
Date added:
May 22, 2017
Level:
University
Grade:
A
No of pages / words:
3 / 628
Was viewed:
8252 times
Rating of current essay:
Essay content:
In the situation of the stores, the customer had the chance to see the product and buy it at once.
Taking into account the above presented evolution of the market, our company decided to switch from its traditional marketing strategy to a more customer driven process. Due to this, the Marketing Coordinator thought at that moment a more customer-oriented activity was needed...
displayed 300 characters
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Due to this, the Marketing Coordinator thought at that moment a more customer-oriented activity was needed. Such an activity could be achieved through increasing the number of employees and their involvement in providing a superior service to the customers.
Employee knowledge and involvement were considered an important component of our marketing strategy and included the following actions to be taken:
? Take more care of customers...
displayed 300 characters
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