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Essay

Adidas Behind The Brand

Essay specific features

 

Issue:

Business

 

Written by:

Anonymous

 

Date added:

November 17, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

12 / 3329

 

Was viewed:

5269 times

 

Rating of current essay:

 
Essay content:

At first, Nike was known to distribute inexpensive, superior-quality Japanese athletic shoes to American consumers to break Germany's domination of the domestic industry. Today, Nike Inc. manufactures and distributes athletic shoes to a global market and some 40% of sales come from athletic apparel, sports equipment, and subsidiary ventures...
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Nike maintains traditional and non-traditional distribution channels in more than 110 countries with primary market regions in United States, Europe, Asia Pacific, and the Americas (not including the United States). Nike has some over 20,000 retailers worldwide including Nike factory stores, Nike stores, NikeTowns, Cole Haan stores, and internet-based Web sites sell Nike's sports and leisure products...
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General issues of this essay:
Adidas Behind The Brand Adidas vs Nike Adidas: Will Restructuring Its Business Lineup Allow It to Catch Nike? Brand Segment Of Adidas NIKE SHOES New Balance Athletic Shoes case study Nike Vs Adidas Nike sues Adidas over soccer player- Zheng’s contract promotion of nike vs. adidas Supply Chain management - Nike & Adidas The Trend Towards Fewer And Larger Farms As Economic Growth Occurs The Adidas Brand Music - an important factor Adidas:behind the brand Why an economy may enter a recession
 

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