American Express: O Desafio De Construir Uma Empresa Com Foco No Cliente

Essay specific features

 

Issue:

Business

 

Written by:

Tommie D

 

Date added:

April 5, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

15 / 4188

 

Was viewed:

5908 times

 

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Essay content:

Introducao Uma breve apresentacao da empresa, seu historico, o desafio e a estrategia de construir uma empresa com foco no cliente. II. O Mercado de Cartoes de Credito no Brasil A estrutura do mercado: emissores, bandeiras e rede de estabelecimentos. III. A American Express no Brasil Descritivo da empresa, historico, missao, visao e valores...
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O Desafio Como construir uma empresa com foco no cliente? V. A Estrategia Criacao do Projeto Travessia 2005 com objetivo de colocar excelencia e qualidade em nivel estrategico e a criacao da area de Client Experience visando melhorar as experiencias dos clientes. Aprimoramento da Diretoria de Qualidade, com a finalidade de concretizar o dominio dos sistemas de gestao, processos e tarefas...
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