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Essay

An Analysis of Walt Disney's acquisition of Capital Cities/ABC

Essay specific features

 

Issue:

Business

 

Written by:

Norman G

 

Date added:

February 4, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 979

 

Was viewed:

9233 times

 

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Essay content:

Today the company has investments in cartoons, animated films, theme parks, television stations, movie studios, record labels, and sports clubs. At the time of the merger, Disney a publicly traded company had total revenues of $12.1 billion resulting in net profits of $1.3 billion. At that time, the company was very cash rich and needed to find new avenues for investment to prevent being taken over...
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Disney found a perfect match in Capital Cities the owners of ABC; which was also a publicly traded company. ABC (The American Broadcasting Corporation) was formed in 1943 when NBC was forced to sell one of its radio networks (the blue network) by the Federal Commission for Communication (FCC). The network diversified into television in 1948...
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