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An Introduction To Managing Distribution
Essay specific features
Written by:
Linda W
Date added:
May 30, 2017
Level:
Grade:
A
No of pages / words:
6 / 1535
Was viewed:
7224 times
Rating of current essay:
Essay content:
Today, the Benetton Group is present in 120 countries around the world. It’s core business is clothing. The group produces over 110 million garments every year, 90% of which is manufactured in Europe.
Benetton innovated a technologically advanced system of distribution. The company linked its sales agents, factory and warehouse together using an international electronic data interchange system (EDI)...
displayed 300 characters
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The company linked its sales agents, factory and warehouse together using an international electronic data interchange system (EDI). This means if there is an order made in another part of the world, it is sent and placed on a personal computer where the information is collected and sent to the company’s mainframe system in Italy...
displayed 300 characters
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