Analyse The Streingths and Weaknesses Of The Boston Matrix As An Aid T

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Issue:

Business

 

Written by:

Kevin W

 

Date added:

December 18, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 871

 

Was viewed:

2946 times

 

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Essay content:

There needs to be an equilibrium of the different types in your product portfolio. Never have any dogs, but try and keep the same amount of the other 3 types. This means that funds can be evenly distributed between the 3, money generated from cash cows needs to be spent turning problem children into stars, which will eventually become cash cows, and the cycle continues...
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There needs to be an equilibrium of the different types in your product portfolio. Never have any dogs, but try and keep the same amount of the other 3 types. This means that funds can be evenly distributed between the 3, money generated from cash cows needs to be spent turning problem children into stars, which will eventually become cash cows, and the cycle continues...
displayed 300 characters

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