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Analysis of Kellogg?¦s Databases and Database Application Programs

Essay specific features

 

Issue:

Business

 

Written by:

Myrtle L

 

Date added:

March 31, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

6 / 1508

 

Was viewed:

1414 times

 

Rating of current essay:

 
Essay content:

In addition, the paper will explain what database application programs are utilized when working with the databases. Kellogg Company Background Information ?§With 2004 net sales of nearly $10 billion, Kellogg Company is the world?¦s leading producer of cereal and a leading producer of convenience foods, including cookies, crackers, toaster pastries, cereal bars, frozen waffles, and meat alternatives?? (Kellogg Company 2004 Annual Report)...
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Their business goals in 2005 include growing their cereal business and expanding their snacks business. In order to achieve this, Kellogg?¦s will need the assistance of numerous information systems to ensure that sales forecasting is accurate, budget goals are met, trade spend is on target, and business is trending in the right direction...
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General issues of this essay:
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