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Analysis of Walmart
Essay specific features
Written by:
Diane Y
Date added:
May 22, 2015
Level:
Grade:
A
No of pages / words:
4 / 849
Was viewed:
6403 times
Rating of current essay:
Essay content:
Rivalry in the industry can be weak, with few competitors that don't compete very aggressively. Or it can be intense, with many competitors fighting in a cut-throat environment.
Factors affecting the intensity of rivalry are:
Number of firms ? more firms will lead to increased competition.
Fixed costs ? with high fixed costs as a percentage of total cost, companies must sell more products to cover those costs, increasing market competition...
displayed 300 characters
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Brand identification can reduce rivalry.
New Entrants
One of the defining characteristics of competitive advantage is the industry's barrier to entry. Industries with high barriers to entry are usually too expensive for new firms to enter. Industries with low barriers to entry, are relatively cheap for new firms to enter...
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