AOL goes Far East

Essay specific features

 

Issue:

Business

 

Written by:

Richard N

 

Date added:

January 14, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1351

 

Was viewed:

2678 times

 

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Essay content:

Even though the company is well established as an MNC in 60 countries and respected by Japanese corporations and consumers for their goods and services. (Kotabe) The companies' product portfolio did not possess the familiarity to deal with internet technology and ISP even though they had a technology department...
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They had the ambition to join in with AOL but did not have the structure to deal with a global internet giant. Jack Davies led expansions in Canada, France, Germany, Hong Kong, Latin America and Sweden. All of these joint ventures, shared partnerships with media entertainment, telecommunication and multimedia companies, which increased AOL's net income...
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