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Essay

Arundel Case

Essay specific features

 

Issue:

Business

 

Written by:

James P

 

Date added:

March 5, 2016

 

Level:

University

 

Grade:

B

 

No of pages / words:

3 / 640

 

Was viewed:

1209 times

 

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Essay content:

Buying rights in advance allows Arundel to buy rights to the sequels of eventually successful movies much more cheaply than after their success is proved, and also eliminates any potential bidding wars that may arise for sequel rights to successful films. Furthermore, securing a (relatively) inexpensive option to potentially tremendously lucrative films has great upside...
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Furthermore, securing a (relatively) inexpensive option to potentially tremendously lucrative films has great upside. Films that prove successful can easily lead to sequels that see profits in the hundreds of per cent, or perhaps even over 1,000%. These outsized returns would outweigh the cost of the options not exercised for sequels to films that flop...
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