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Essay

Axe Deo

Essay specific features

 

Issue:

Business

 

Written by:

Clyde L

 

Date added:

April 30, 2014

 

Level:

 

Grade:

A

 

No of pages / words:

2 / 300

 

Was viewed:

9260 times

 

Rating of current essay:

 
Essay content:

will cater to the complete Axe line of deodorants, product specifics will be restricted to the bodyspray segment alone. The report starts with an overview of the Indian market for Deodorants over the last 4-5 years, with relevant supporting quantitative information. The overview also projects market performance and potential for the next 5-6 years...
displayed 300 characters

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The overview also projects market performance and potential for the next 5-6 years. We then identify the multiple segments that make up this market for deodorants using relevant criteria that will involve the demographic, psychographic and behavioural characteristics of the consumers. Segmentation will yield us a plethora of segment combinations...
displayed 300 characters

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