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Balance scorecard

Essay specific features

 

Issue:

Business

 

Written by:

Mildred B

 

Date added:

June 14, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

16 / 4418

 

Was viewed:

4739 times

 

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Essay content:

It is true that customer, learning and growth, and internal business process are vital for a company; but one cannot deny that financial perspective is one of the key to a company' success as well. There are three objectives that Pokka should emphasize in order to become a financial success company as well as to create greater value to its shareholders: Maximize return, Profitable growth, and Manage operating costs Maximize Return Objective A properly implemented capital employment plan can be a strategic investment that pays for itself many times over...
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Therefore, it is important for Pokka to have a prudent investment strategy in order to maximize its return. ROCE ? Return on Capital Employed is a measure of the returns that a company is making from its capital. The advantage of ROCE is that it is very transparent, which is why it is highly regarded by investors...
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