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basic swot analysis
Essay specific features
Written by:
Gloria W
Date added:
October 20, 2015
Level:
College
Grade:
A
No of pages / words:
1 / 236
Was viewed:
6326 times
Rating of current essay:
Essay content:
Some questions to help you get started are: What do your customers complain about? What are the unmet needs of your sales force?
Opportunities. Traditionally, a SWOT looks only at the external environment for opportunities. I suggest you look externally for areas your competitors are not fully covering, then go a step further and think how to match these to your internal strengths...
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Are there emerging trends that fit with your company's strengths? Is there a product/service area that others have not yet covered?
Threats. As with opportunities, threats in a traditional SWOT analysis are considered an external force. By looking both inside and outside of your company for things that could damage your business, however, you may be better able to see the big picture...
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