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Essay

Benetton Group

Essay specific features

 

Issue:

Business

 

Written by:

Shelley H

 

Date added:

November 11, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1322

 

Was viewed:

1352 times

 

Rating of current essay:

 
Essay content:

Table of contents Page 1. Preface 1 2. Table of contents 1 3. Executive summary 2 4. Introduction 2 5. Methodology 3 6. Results/findings 6.1. 4 P's information 4 6.2. Financial Statement 5 7. Conclusion 6 8. References 7 3. Executive summary Benetton was established in 1965 as a partnership by the Benetton family in Ponzano Veneto, Italy...
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It was reorganized as a limited liability company in 1978. The Company adopted the name Benetton Group S.p.A. in a corporate reorganization effective in December 1985. Prior to June 1986, the Company was wholly owned by the Benetton family. In June 1986, shareholders affiliated with the Benetton family sold shares representing approximately 11% of the Ordinary Shares to the public in Europe...
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