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Essay

BMG Inc

Essay specific features

 

Issue:

Business

 

Written by:

Rogelio C

 

Date added:

July 25, 2011

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 2117

 

Was viewed:

2941 times

 

Rating of current essay:

 
Essay content:

Global retail sales of recorded music dropped from $39.8Bn in 1996 to $38.5Bn in 1999 while the popularity of digital music has grown. This reflects digital music's new role as a "strategic necessity" of the music industry. It is obvious that the digital music format is here to stay and, indeed, is quickly becoming the preferred product choice of music customers...
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This reflects digital music's new role as a "strategic necessity" of the music industry. It is obvious that the digital music format is here to stay and, indeed, is quickly becoming the preferred product choice of music customers. Our group will examine the internal and external factors responsible for shaping this new marketplace and analyze BMG's roles in the move to distribution of digital music...
displayed 300 characters

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