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Body Shop - value chain
Essay specific features
Written by:
Adam F
Date added:
October 27, 2012
Level:
University
Grade:
A
No of pages / words:
2 / 520
Was viewed:
3339 times
Rating of current essay:
Essay content:
Testing comes under operations and technological development as they have had to think of innovative ways to test their products. Providing value to the customer through a feeling of ethical betterment and also the knowing that focus is placed on the business operations in that the products purchased are still safely tested...
displayed 300 characters
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The Body Shop Claims "Our products will help you look after yourself - feel good about yourself." Creating value for the customer because when they purchase a product they will be purchasing on the basis that they are indulging their bodies and not trying to change them, providing a feeling of self worth for the customer...
displayed 300 characters
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