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Book Review Of Business Policy And Strategy: An Action Guide

Essay specific features

 

Issue:

Business

 

Written by:

Ernesto D

 

Date added:

July 22, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

16 / 4452

 

Was viewed:

3226 times

 

Rating of current essay:

 
Essay content:

The authors intend the text to supplement the typical case book and/or computer simulations used in teaching business strategy (ix). Situational analysis is presented, as is a structure for developing strategy. Practicality and real world experience is combined with educational theory to provide as complete a picture as possible of strategy in business...
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It is possible, however, to group the chapters into specific areas of study. For example, the first chapter, "Business Failure -- Business Success," examines why businesses fail, and provides the reason for continuing with the remainder of the text. The next two chapters focus on the "field of action," including the business environment and the business system...
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