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Essay

Branding

Essay specific features

 

Issue:

Business

 

Written by:

Joseph M

 

Date added:

May 30, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 693

 

Was viewed:

3213 times

 

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Essay content:

The main theme of this thesis is exploring the advantages and disadvantages linked with brand extension and how they affect the existing brand. There would be a brief exploration of other strategic marketing options available in developing a new brand strategy followed by a brief summary and a conclusion...
displayed 300 characters

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The main theme of this thesis is exploring the advantages and disadvantages linked with brand extension and how they affect the existing brand. There would be a brief exploration of other strategic marketing options available in developing a new brand strategy followed by a brief summary and a conclusion...
displayed 300 characters

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