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Business

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Issue:

Business

 

Written by:

Kathy K

 

Date added:

December 29, 2011

 

Level:

University

 

Grade:

B

 

No of pages / words:

3 / 580

 

Was viewed:

8345 times

 

Rating of current essay:

 
Essay content:

There are many that believe that Wal-Mart is out to destroy its competitors, large or small. When Wal-Mart comes into an area, there can be a lot of resistance, especially from owners of "Mom and Pop" stores. I work at Arvest Bank, and I have had several people in different occasions say that they wouldn't open an account with us solely because they believe Arvest is affiliated with Wal-Mart (we're not) and they didn't want to support them...
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Wal-Mart used Position Defense by moving from just Wal-Mart stores to Supercenters, Neighborhood markets, and Sam's Club. By doing this, the company covers more peoples' needs. Sam's Club stores are for small business owners, Supercenters for people who lead busy lives and need to shop for many things including groceries, and the Neighborhood markets for those who just need groceries and doesn't want to go to a huge supercenter...
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