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Business Strategy Panera Bread

Essay specific features

 

Issue:

Business

 

Written by:

Jeffrey L

 

Date added:

September 17, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 776

 

Was viewed:

4798 times

 

Rating of current essay:

 
Essay content:

They are now in a good financial situation and facing growth rates of up to 20% per year in a niche market that has a great growth potential. In the next 7 years the fast-casual market is expected to grow by 500% in sales to a total of $30 billion. Therefore I think that there are 3 alternatives which can be considered for the future...
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The first idea that came to my mind is to sell Panera or going join venture with one of the big players in the restaurant industry. Panera has an impressively high market value which is indicated by the goodwill estimation on the balance sheet. By getting together with a major franchising company like McDonalds or Burger King, Panera’s expansion could be supported with a much greater amount of money...
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General issues of this essay:
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