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Cadbury 4P's
Essay specific features
Written by:
Robert R
Date added:
July 20, 2015
Level:
University
Grade:
A
No of pages / words:
2 / 332
Was viewed:
9918 times
Rating of current essay:
Essay content:
The price charged for a chocolate bar can determine whether a consumer will buy it and the level of sales achieved can determine whether or not Cadbury Schweppes will make a profit. Price is also affected by factors such as the state of the economy, what competitors are charging, the stage reached in the products life cycle and above all what price the market will bear...
displayed 300 characters
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From the marketing point of view this is what matters.
Place
Cadbury dairy milk is produced at the chocolate factory in Bourneville in Birmingham. After the chocolate is produced and has undergone all the quality checks it is transported to the stockrooms. After this Cadbury sells it products to shops
that deal with beverages and confectionery e...
displayed 300 characters
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