Callaway

Essay specific features

 

Issue:

Business

 

Written by:

Phillip P

 

Date added:

October 8, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 298

 

Was viewed:

6413 times

 

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Essay content:

Nike wants to take over the world someday; why not start with golf? Firms in other industries selling substitute products ? Weak- What would a substitute for a golf club be; a hockey stick? Nah, that wouldn't work. Potential New Entrants ? Moderate ? Moderate rather than strong due to the fact that a new company needs some innovation of their own to be able to compete with the goliath's of golf; a number of small companies on the other hand? Competitive Pressures from Buyers ? Normal ? The clubs are usually sold in retail outlets, where the price you see is what you pay a lot of the time; not much in the way of direct selling...
displayed 300 characters

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Nike wants to take over the world someday; why not start with golf? Firms in other industries selling substitute products ? Weak- What would a substitute for a golf club be; a hockey stick? Nah, that wouldn't work. Potential New Entrants ? Moderate ? Moderate rather than strong due to the fact that a new company needs some innovation of their own to be able to compete with the goliath's of golf; a number of small companies on the other hand? Competitive Pressures from Buyers ? Normal ? The clubs are usually sold in retail outlets, where the price you see is what you pay a lot of the time; not much in the way of direct selling...
displayed 300 characters

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