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Camar Automotive Hoist
Essay specific features
Written by:
Rudolph B
Date added:
November 27, 2015
Level:
University
Grade:
A
No of pages / words:
2 / 380
Was viewed:
4990 times
Rating of current essay:
Essay content:
In addition, CAH should share profit with Bar Maisse, and the break-even quantity is 700(see exhibit 3) that is not easy to achieve in the short term because it took CAH six year to expanding sales from 23 to 700 in the US market. (from 1991 to 1997)
It is tough to directly invest in Europe market since only little information is available in Europe and the risk is high...
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Moreover, the estimated investment cost is about 1530000, which is high; it might take time to cover this investment cost. If CAH chooses direct investment, they should be responsible for all losses, but it is difficult to estimate sales in the Europe market and CAH is not familiar with Europe market...
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