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Case Analysis American Airlines
Essay specific features
Written by:
Diane G
Date added:
November 14, 2014
Level:
University
Grade:
A
No of pages / words:
20 / 5405
Was viewed:
8324 times
Rating of current essay:
Essay content:
Even before the September 11, 2001 terrorists attacks, industry-wide revenues and profits were far below expectations. This pre-attack downturn was an indirect result of the dot.com bubble burst as well as the discovery of high level corporate fraud. The stock market doesn't react positively to this kind of data and beginning in April of 2000 the surge in growth of the U...
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This pre-attack downturn was an indirect result of the dot.com bubble burst as well as the discovery of high level corporate fraud. The stock market doesn't react positively to this kind of data and beginning in April of 2000 the surge in growth of the U.S. economy took a sudden turn for the worst. As early as June of 2001 these factors coupled with delays of service, customer complaints, and lack of upgraded infrastructures in the commercial airline industry helped to propel the profits of all the key players, (Lower profits for Southwest), into a negative downward spiral...
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