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case analysis : Pharma Industry
Essay specific features
Written by:
Alice C
Date added:
August 10, 2012
Level:
Grade:
A
No of pages / words:
15 / 4035
Was viewed:
6161 times
Rating of current essay:
Essay content:
Ethical brand name drugs, generic products, and nonprescription or over-the-counter medication constitute the pharmaceutical industry sub-sector.
Strong and consistent growth in the mid-single digits is expected in the global pharmaceutical market over the next 5 years. Worldwide sales are estimated to reach $335 billion in 1999, up from 1998 sales of $310 billion...
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Worldwide sales are estimated to reach $335 billion in 1999, up from 1998 sales of $310 billion. Key factors driving this projected growth include long life expectancies, strong demographic expansion in older segments of the population, a rising standard of living in developing countries and large untreated populations, such as persons with elevated cholesterol levels...
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