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Case: Lasik Vision Corporation
Essay specific features
Written by:
Anthony T
Date added:
June 22, 2013
Level:
University
Grade:
B
No of pages / words:
4 / 895
Was viewed:
5486 times
Rating of current essay:
Essay content:
Dr. Wallerstein was the
National Medical Director of LASIK Vision Corporation and oversaw medical standardization,
and Dr. Cohen was the National Director of Professional Affairs and oversaw physician
recruitment and training. By 2000, Lasik Vision Corporation, a publicly traded corporation,
became the largest laser vision company in the world, as measured by procedure volume...
displayed 300 characters
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In
2001, Cohen and Wallerstein left LASIK Vision to implement a similar medical model in a
group of privately-owned facilities. These centers operate under the name LASIK MD. LASIK
MD subsequently acquired the majority of the former Lasik Vision facilities in Canada.
(Wikipedia)
1. What was Lasik Vision’s competitive priority?
The aim of Lasik Vision was to gain competitive advantage in the eye surgery industry by
offering the lowest price on the market and making profits through economies of scale i...
displayed 300 characters
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