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Case Write-up for Walnut Venture Associates (A)
Essay specific features
Written by:
Eugene H
Date added:
August 15, 2012
Level:
University
Grade:
B
No of pages / words:
2 / 401
Was viewed:
1315 times
Rating of current essay:
Essay content:
Some of these questions are about RBS’s market penetration and growth projections. Why will the customer choose to switch to RBS, and how easy is it? The answer to this question would reveal the markets resistance to RBS’s penetration. Is RBS adding real value to the customers that switch? Based on the answers to these questions is the 100% annual sales growth realistic? Is opening local field offices really a good strategy? Can new field offices duplicate the success of the California office which had access to a huge software company market?
We can also question assumptions about the competition...
displayed 300 characters
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Is RBS adding real value to the customers that switch? Based on the answers to these questions is the 100% annual sales growth realistic? Is opening local field offices really a good strategy? Can new field offices duplicate the success of the California office which had access to a huge software company market?
We can also question assumptions about the competition...
displayed 300 characters
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