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CBBE MODEL
Essay specific features
Written by:
Patricia N
Date added:
September 19, 2015
Level:
University
Grade:
A
No of pages / words:
4 / 1043
Was viewed:
4397 times
Rating of current essay:
Essay content:
The hard part is actually building customer based equity. Before you can start to build a name for your product or service you must start asking yourself some questions. It's a good idea to look at other to answer these questions to build strong brand equity your company will reap huge benefits. You will have repeat customers, less likely to have competitors take your customers, great consumer feed back, easy to have price increases due to demands in the market, better marketing communication, and the opportunity to license your brand...
displayed 300 characters
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You will have repeat customers, less likely to have competitors take your customers, great consumer feed back, easy to have price increases due to demands in the market, better marketing communication, and the opportunity to license your brand. To achieve this marketing miracle you will need to follow the four steps in the CBBE model...
displayed 300 characters
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