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Essay

Ciba Vision

Essay specific features

 

Issue:

Business

 

Written by:

Patricia L

 

Date added:

April 15, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

27 / 7523

 

Was viewed:

8905 times

 

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Essay content:

During these three years CIBA is expected to open 10 new outlets and thereafter review the performance of each outlet's profitability. A major portion of expenses is channeled to Advertising & Promotion in order to achieve the projected Sales Turnover. A & P budget will be strengthened over the next two years in line to generate the required revenue...
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A & P budget will be strengthened over the next two years in line to generate the required revenue. Net Profit for the first year is projected to achieve $2.44 million and growing to $5.36 million in 2009 and $8.81 million in 2010 with an average of 134% annual grow rate. Net Profit Margin is growing year on year and expected to reach 22...
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